When it comes to website development, new software or tools for website development goes introduced and tools get forgotten if they fail to provide up to date functionality as new one. Introduction of other supported tools also depends on how specific software get quick popularity. Paid extensions for Magneto , Joomla Extension and WordPress Plug-ins are three ideal examples to explain the situation. As platform for web development get changed, trends about specific software also get changed and people prefer to search with name of that specific platform rather than searching in general. This article is the outcome of research conducted by our online marketers at Chicago web development firm to know the industry trends in web development which help us acquiring more clients through different online promotional activities. Here we would discuss about few popular keywords or key phrase relevant to this niche. If you are web development firm, student looking for good carrier in the industry or person looking for website development, below explanation would give you ongoing trends In the industry so you can take correct decision and not miss to take advantage of some of the popular software or platforms.
Disclosure: A digits specified here for each key phrase is take from Google adword tool with country set to USA keyword match set to exact. Read detail guideline at Adword help center on how it collects data.
Mobile Development Related Phrases
In the last two years, we have seen excessive purchase of smart phones globally and to target this smart audience with quick internet access, website and application related to it also become popular one. Android has preserved its position on top being most popular mobile operating system. The phrase “android development” has been searched 60,500 globally and 18,100 locally in US market. “android application development” and “android apps development” are similar key phrase. The key phrase “ Iphone development” appeared to be on second with local exact search of 4,400. Some general key phrase like “mobile development”, “ mobile application development” and “mobile website” are similar one which are more general. From above specified digit one can understand how important is to have mobile website or application and percentage of audience looking for similar service.
Open Source CMS Related Phrases
In the last couple of years, open source technology has entirely changed the picture of development industry and the way websites were being developed. As it is available free to all, many good platforms got success in establishing its root in the industry. As being on top, “wordpress” has been searched 368,000 times locally in US. Keywords like “Wordpress Themes”, “free WordPress themes” and “wordpress templates” are similar key phrase with exact search of 74,000, 18,100 and 5,400. Joomla and Drupal are second most popular open source content management system with exact searches of 90,500 and 60,500.
Ecommerce Related Key Phrase
It is one of the most growing industries on the net. Online shopping provide good flexibility to users to have a look at all available products online and making purchase at more affordable rate compare to window shopping. Certain products of which there is no need to be physical present or personal examination, we have seen continuous improvement in sale through online media. Even with popular sites like eBay, Amazon, Nextag, Shopzilla and other third party merchant sites where we can list our own products along with listing them on online store, one can get excessive benefits of online marketing with lower investment. Magento is one of the ecommerce software which is being circulating continuously for ecommerce development. An easy inbuilt functionality of Magento provides advance control and simplicity in developing complex ecommerce websites. 33,100 of total exact search has been conducted by US audience in recent month for word “Magento” and “Magento Themes”, “Magento Development” and “Magento Extensions” are some of the less popular phrases. Bigcommerce and Oscommerce are on the second no. with exact searched equal to 8,100.